What Is WaterSense?
Between
1950 and 2000, the U.S. population increased nearly doubled and
public demand for water more than tripled. To address the growing
challenges to water supply and water infrastructure across the country,
EPA introduced WaterSense in 2006. This new partnership program
helps consumers save on utility bills by making it easy to identify
water-efficient products and programs. It also helps utilities avoid
costly infrastructure investments while still meeting demand for
water and achieving long-term conservation goals.
In fall 2006, WaterSense took the plunge and began partnering with
organizations to encourage the manufacture and implementation of
water-efficient products, programs, practices, and outreach. Partners
agree to manufacture water-efficient products, support certification
programs that highlight water efficiency, or promote the WaterSense
brand and message. In return, they receive permission to use the
WaterSense label, program logo, or partner logo to distinguish their
products, programs, and involvement in WaterSense.
Certification programs that assess the professional competency
of irrigation professionals in irrigation system design, installation/maintenance,
and auditing are the first partner types that can apply for the
WaterSense label. Organizations offering WaterSense labeled certification
programs promote water-efficient landscape practices in their certification
classes.
WaterSense invites utilities, water districts, state and local
governments, trade associations, and other nonprofit organizations
to become promotional partners. These partners are responsible for
advocating water-efficient practices and promoting WaterSense labeled
products to consumers and businesses in their communities. As promotional
partners, these organizations are responsible for spreading the
water efficiency message and promoting the WaterSense brand.
Want to join WaterSense? Learn
about becoming a WaterSense partner.
Partner Profiles: Irrigation Association and the
Professional Landcare Network
The
Irrigation Association (IA)
and the Professional Landcare
Network (PLANET)
are among the first organizations to join WaterSense. IA and PLANET
recently signed partnership agreements with EPA and are taking the
first step toward earning the WaterSense label for their certification
programs for irrigation and landscape professionals.
"The WaterSense label will help consumers recognize that certification
makes a difference," said IA Executive Director Deborah Hamlin.
Both organizations are based in Virginia and support irrigation
and landscape professionals across the country: IA has 1,800 members
and is based in Falls Church; PLANET has approximately 4,000 members
and is based in Herndon.
In early November, the two organizations introduced WaterSense
to the commercial irrigation community at their respective trade
shows. Attended by more than 5,500 people, IA's International Irrigation
Show included a technical session about WaterSense as well as other
sessions related to water efficiency. PLANET hosted an informal
lunch at its four-day Green Industry Conference and Expo, which
also included a presentation from WaterSense.
EPA looks forward to working with these new partners to promote
water efficiency.
|