State and Local Climate and Energy Program
Mpower ChaMpions: A Pioneering Clean Energy Campaign
You will need Adobe Reader to view some of the files on this page. See EPA's PDF page to learn more.
Federal Funding: $499,496
Project Timeline: February 2011 – February 2014
The City of Madison and Sustain Dane continue to work with local businesses and schools to reduce greenhouse gases. After successfully working alongside 37 businesses in the first two years of the program, Sustain Dane kicked off the 2013 Mpower Business ChaMpions Program with 19 new businesses. The City has held three "Lunch and Learns" about "Energy Efficiency – Facilities," "Water Stewardship," and "Sustainable Food Choices" for the businesses participating in the 2013 program. The City has also hosted a Sustainable Business Network Meeting and presented lessons learned from MPower at the Sustainable Cities Conference. Finally, the possibility of replicating MPower in other communities in Wisconsin has been explored and will continue to be a focus in the future.
The school program has also made steady progress. Results for 2012 have been reported, and Energy Champions and MPower Schools have been selected and announced for 2013. The City and Sustain Dane will continue to work closely with participating schools and businesses in the upcoming year while conducting outreach throughout the broader community.
Photo and Video
Mobilizing the Business Community and the School District to Reduce Greenhouse Gases
Madison launched Mpower ChaMpions in 2007 to raise community awareness and mobilize the commercial sector to join the City in reducing greenhouse gas (GHG) emissions. Mpower ChaMpions was developed to help businesses negotiate the multitude of free resources available to them, to take precise measurements of their baseline emissions, increase their energy efficiency, use renewable energy, mobilize their employees to make changes at work and at home, and track their overall progress. With the Climate Showcase Communities grant, Madison is:
- Expanding the program to reach 106 businesses over three years
- Mobilizing the Madison Metropolitan School District to join the program
- Creating a Sustainable Business Network
- Increasing sustainability and commercial economic competitiveness
- Documenting and publicizing the program
Energy Advocates work one-on-one with ChaMpion businesses. Additional staff have been hired to accommodate the new ChaMpions, and Madison is seeking efficiencies that will allow each Energy Advocate to work with more businesses. To further improve efficiency and encourage program replication, Madison is developing standardized toolkits for tracking data. Madison is also working with the Madison Metropolitan School District to launch the Mpower ChaMpions Schools Program. The goal of this program is to engage 50% of Madison elementary, middle, and high school students in hands-on lessons about sustainability and energy efficiency over three years.
The Sustainable Business Network will provide a forum for businesses and schools who have completed the Mpower program to share best practices and unexpected benefits. This network will also help to inspire and engage the broader community, help recruit new ChaMpions, and feed into an ongoing GHG reduction effort in the Madison area. Madison will also work with the Dane County Clean Air Coalition to focus on reducing vehicle miles travelled and establish a partnership with the Madison Water Utility.
Finally, Madison will share program case studies via print products, television and online media, public outreach, and networking events. This outreach will support growth of the program, and encourage other communities to replicate it.
The program will have many co-benefits, including:
- GHG reductions
- reduction of other pollutants including VOCs, NOx, and particulate matter (PM)
- improved public health
- economic and competitive benefits including decreased expenses, money savings, green and sustainable alignment, increased employee retention, and improved employee health
- increased awareness and use of alternative transportation
- increased awareness and consumption of organic, local food options
- increased recycling efforts, and
- decreased water use.
|Area:||68 square miles|
|Median Household Income:||$51,288|
|Reported Results (as of September 2013)||Projected Cumulative Results|
|Annual GHG Reductions||8,237 mt CO2e||27,000 mt CO2e|
|Annual Cost Savings||$268,118||$7,309,741|
- Energy Stewards Project Group Dashboard
- Sustain Dane website
- Sustain Dane Facebook page
- Sustain Dane's Sustainable Business Network Facebook page
- Sustain Dane's Sustainable Business Network LinkedIn group
- People.Power.Planet Campaign website
- Successes of the 2011 Mpower Business ChaMpions presentation
- "Sustainability is Smart Business" Pecha Kucha presentation
- "Sustainability makes Cents" webinar
- City of Madison Press Conference on MPower, 10/4/2013
- Head and Heart: Gaining Support for Sustainability, 10/2/2013
- New garden to grow Prairie school curriculum, 9/12/2013
- American Family Insurance makes a big collective impact with one small change, 8/26/2013
- Connecting Sustainability and Public Safety, 7/31/2013
- ‘Bioneers’ exploring new frontiers of sustainability, 12/4/2012
- Bicycling is the new stimulus package, 10/30/2012
- The top 3 myths about going sustainable, 8/26/2012
- Sustainability = more money + happier employees, 7/12/2012
- Powering the New Energy Future from the Ground Up Proﬁles in City-Led Energy Innovation, 7/2012
- Ian's serves an offbeat slice of heaven in bigger digs, 6/13/2012
- Madison named 'Climate Showcase Community' by EPA, 3/21/2012
- Greening the schools: Students learn about sustainability, 12/7/2011
- Chalkboard: EPA chief visits Leopold Elementary, 11/16/2011