SAS Project: Reconsider Litter Awareness Campaign and Pledge
This page profiles an individual project associated with the Trash Free Waters South Atlantic Strategy (SAS). For additional information about this effort, or to get involved, please reach out to the project contact identified below.
On this page:
Key Information
Project Title: Reconsider Litter Awareness Campaign and Pledge
SAS Goal: Goal 4: Encourage source reduction by affecting behavior change and increasing awareness of the impact of upstream communities on coastal areas.
SAS Action: 4.1.1, 1.4.1, 1.4.4, 2.4.3
Project Status: Active
Project Timeline: Jan 2020 - December 2023 (new phase in 2023)
Project Location: Georgia
Funding Amount: Not specified.
Funding Sources: Not specified.
Project Contact
Name: Taylor Schwensohn
Title: Communications & Marketing Manager
Affiliation: Keep Georgia Beautiful Foundation
Email: taylor.schwensohn@kgbf.org
Detailed Project Information
Description: KGBF launched a litter awareness campaign for its affiliate network in 2020, creating print materials, an anti-litter pledge, and two year's worth of weekly social posts. The pledge and campaign hashtag remain active online, and new phases of the program will roll out in 2023.
Project Partners: Not specified.
Current Project Outcomes: Number of views, shares, likes
Long-Term Project Outcomes: An increased awareness of the negative impacts of litter; positive behavior change across Georgia
Associated Links:
- Keep Georgia Beautiful #reconsiderlitter webpage